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Locate

About the project

Date
5 March 2022
Category
Branding
Identity
Logo
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Locate
When it comes to brand evolution, Locate took a significant step forward by integrating Arabic into its identity and updating its logo. The redesign replaced black with a fresh palette while preserving the emoticon symbol for recognition. This refreshed identity was seamlessly rolled out across social media, amplifying its presence.

The Progressive

As part of enhancing its identity, Locate—a leading food delivery app in the Eastern Province of Saudi Arabia—introduced the slogan "We're up to it!"

This reflects its commitment to innovation, reliability, and meeting user expectations with excellence.
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